
Community
CommunityDo More
Investing in health outcomes, local communities, and using our skills and technology for good.
We focus our community investment where it drives long-term impact.
We do this through long-term partnerships, targeted fundraising, and volunteering. That way it’s not just financial support — our people get to give back to their communities through our corporate volunteering program, and directly support organisations through staff-led fundraising and donation campaigns.
Across 2024 and 2025, we invested more than $4.5 million, including 182 community organisations supported in 2025 and our people volunteered 761 workdays on the ground in 2025.
Our community approach aligns to Flutter’s Positive Impact Plan and contributes to our global goal to improve the lives of 10 million people globally by 2030, through the community-wide reach of sport and racing, the skills of our people and the strength of our brands.
Australian Skin Cancer Foundation
Cutting-edge 3D imaging, AI-assisted analysis and on-site clinical capability
Skin cancer remains one of the most significant health challenges facing Australians, particularly in regional and remote communities where access to specialist care can be limited.
Through our partnership with the Australian Skin Cancer Foundation (ASCF), Sportsbet supports the delivery of free 3D skin checks in communities across Australia, and at major sports and racing events through access facilitated by us with our key racing and sporting partners. In 2025, this enabled over 800 free skin checks for racegoers and sports fans, which identified 184 suspicious spots including 22 possible melanomas for further follow up. These checks have enabled earlier clinical follow-up and intervention for thousands of Australians, demonstrating the life-saving potential of accessible screening. In 2025 ASCF launched the world’s first 3D Skin Check Mobile Clinic, significantly expanding the Foundation’s capability. Sportsbet’s support enabled the construction and rollout of this second, more advanced mobile clinic, featuring cutting-edge 3D imaging, AI-assisted analysis and on-site clinical capability.
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Through activations supported by Sportsbet at major sport and racing events in 2025.
Million Dollar Fish
For every tagged fish caught, Sportsbet donates to an Official Charity Partner.
Sportsbet is the long-standing partner of the Northern Territory’s Million Dollar Fish competition, one of Australia’s most distinctive sporting and tourism events.
The six-month annual competition provides participants the opportunity to reel in a tagged barramundi fish worth either $10,000 or one lucky fish with a $1 million tag. For every tagged fish caught, Sportsbet donates to an Official Charity Partner of the winner’s choice, including Cancer Council of the NT and the Starlight Children’s Foundation. The competition has delivered significant economic benefits to the Northern Territory, including over $90 million in tourism stimulus in recent seasons, while also supporting regional communities and charities through donations linked to prize-tagged catches. Our involvement reflects a commitment to supporting regional economies through initiatives that combine sport, tourism and community benefit.
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Our people in the Community
Community impact at Sportsbet is driven not only through partnerships, but through the active involvement and generosity of our people.
Through volunteering initiatives and employee-led giving programs, our team contributes thousands of hours and supports causes that matter in communities across Australia.
In 2025:
Giving back together, in support of the Salvos
Sportsbet also operates a Matched Giving program, matching eligible team member donations to registered charities and amplifying the impact of individual giving.
Each year, we bring our people together through our Festive Giving campaign in support of The Salvos Christmas Appeal by encouraging a physical or financial donation for those in need.
In 2025, Sportsbet staff donated over 600 individual gifts and $7,000 in cash, which Sportsbet matched, leading to a final donation of 1,200 gifts and $14,000 in cash for those in need. We also contributed an additional $100,000 company donation to support the Appeal.
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